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Redesigned Cancer Center Newsletter Incorporating New Brand Identity

5 Apr


This is the cover of the first issue of the UCSF Helen Diller Family Comprehensive Cancer Center newsletter reflecting the new brand identity system that I developed.

The newsletter also incorporates a more consumer- oriented look and feel.

Be Part of the Answer Ad

5 Apr

This is the launch ad we created at the Michael J. Fox Foundation to launch the first ever Parkinson’s biomarker clinical research study. Collateral and press efforts generated over 400 web inquiries and 130 phone calls to local sites from prospective participants during the first 30 days of our campaign.


Web Without Worry Ad

5 Mar

This is one of several ads that I created with my agency as part of the Industry to Industry  B2B exchange  global launch campaign. Within the first 90 days of the campaign we increased the company’s customer base tenfold, site traffic by over 500% and generated more than $5 million in transactions.



links for 2010-06-28

28 Jun

links for 2010-06-25

25 Jun

links for 2010-06-24

24 Jun

links for 2010-06-23

23 Jun